IDPA Japan Design Award

2024 International Design Pioneer Award | Japan Tokyo
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Harmony, Respect, Purity, Tranquility

by Rong Xiang

Project Description


The brand culture of INJOYLIFE originates from the tea ceremony, which emphasizes breaking free from the entanglement of desires and reflecting on one's inner self in the clear tea water. "Harmony, Respect, Purity, Tranquility" are the fundamental spirits of the tea ceremony. "Harmony, Respect" serve as guidelines for handling interpersonal relationships, fostering friendship through tea tasting and conversation to achieve harmonious interactions. "Purity, Tranquility" refer to the atmosphere of space, creating an aesthetic of refinement and tranquility through elegant surroundings and simple furnishings, evoking a sense of wabi-sabi. It represents an aesthetic philosophy that embraces nature, respects imperfection, practices humility and self-reflection, and restrains desires, serving as the cultural cornerstone of an ascetic style.
In this context, this project eschews excessive extravagance in design, striving to respect the brand's personality and taste as much as possible, without letting superfluous desires interfere. The creation of numerous mirrored ceilings extends the space, while the clear and concise atmosphere formed by metal finishes enhances the unique brand design concept, blending it with the ambiance of "Harmony, Respect, Purity, Tranquility". Ultimately, the INJOYLIFE headquarters, with its distinctive design language different from other office spaces, engages in a new collision and communication with the city.

Rong Xiang


In 2014, he focused on space design, and was the founder and design director of CICHY DESIGN meticulous space design. It mainly provides commercial space design services. Adhering to the concept of "changing the value of production value", always adhere to the professional pursuit of excellence, unique originality and full of fun, is committed to creating a unique quality space for customers, and constantly set up a new experience benchmark. Integrate business thinking, aesthetic value, and technology realization, and use design methods to maximize product value, and identify potential business opportunities together with customers.

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