- 2025 Pioneer Prize
- From Commercial space
FOSUN PHARMA CIIE 2024
Project Description
Inspired by “Star Trails”, the booth translates FOSUN PHARMA’s 30-year journey into a layered spatial experience. Three thematic elements—Form, Intersection, and Layering—shape the structure, showcase achievements, and integrate innovation with sustainability. The journey begins with a 3D anniversary logo and extends into a “Digital Trail” displaying milestones through immersive transitions.
At the heart stands a “Digital Spherical Installation” of high-resolution LED panels, synchronizing real-time content across multiple zones. Ceiling, floor, and wall displays connect seamlessly, forming an immersive, exploratory environment.
The booth adopts brand colors with precise color management to ensure consistency. Modular frame systems with LED integration reduce materials and enhance spatial flow. Three zones—Oncology & Immunology, CNS, and Specialty Medicine & Beauty—are clearly divided yet visually connected, creating a dynamic, layered spatial layout.
EXPO-ONE is a multinational corporation specializing in exhibitions, events, and digital experiences. We provide clients with comprehensive one-stop exhibition solutions and assist major companies in activating their brands through immersive and interactive digital experiences. EXPO-ONE operates a global business network, with two headquarters in Hong Kong and Beijing, and branch offices in Shanghai and Singapore. Our team comprises senior industry professionals, multinational project managers, and talented local and international creative designers. Every year, we deliver all-in-one solutions to hundreds of businesses worldwide, including PR exhibitions, conferences, brand promotions, and business consulting.
