IDPA Japan Design Award

ANB Clothing Store

by Nie Xinyu

Project Description

ANB is a clothing brand from Xiamen, focusing on simplicity and practicality. Its design style is clean and elegant, emphasizing details and texture, giving a sense of relaxation and understated taste, with strong brand recognition.
- A Poetic Dwelling of Pragmatism as a Spatial Concept
- Using a storytelling display method to eliminate boundaries between displays, the overall spatial design approach: restraint and leaving space.
- For a three-month unconventional pop-up design within a building, the building itself should not be discarded, and it should also better integrate the unconventional community relationships.

Nie Xinyu

Founder of Gesoo studio ,6 years of experience,Commercial space designer,Awarded the Japan IDPA AWARD International Pioneer Design Award-Top 100 International Influential Innovative Designer of the Year,Design works have been repeatedly selected for domestic excellent design platforms such as ‘Yinji’ and ‘Goujia’.

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