IDPA Japan Design Award

Hongshan Site Museum Design and Exhibition Project

by WanXiang Exhibition Technology Co., Ltd.

Project Description

The Hongshan Relic Museum Renewal and Enhancement Project aims to reinterpret and showcase the historical and cultural value of the Hongshan site through innovative design concepts and modern technological means. The total construction area of the project is 4,200 square meters. Through careful design, the project ingeniously integrates the traditional Suzhou garden style with the historical sense of the site, creating a museum space that is both culturally profound and meets modern aesthetic and functional requirements.
Design Features:
Integration of Suzhou Garden Style: This project cleverly incorporates design elements of Suzhou gardens, such as borrowed scenery techniques and the color combination of white walls and black tiles, to echo the historical background of the site. At the same time, it provides visitors with an environment full of traditional Suzhou aesthetic.
Harmonious Unity of Space and Exhibition: On the premise of ensuring spatial coordination and the smoothness of the exhibition, this project integrates interactive experiences and visitor engagement through the multimedia concept of modern museum design. Combining immersive spatial projection, sculptures, and physical interaction in various forms, it enriches the spatial design's sense of depth.
Display Board and Content Design: In terms of display board design, we have incorporated the traditional patterns and colors of the site, achieving an organic coordination between culture and spatial function. In terms of content design, we have expressed the concept of the site in an intuitive and meaningful way, incorporating modern technologies such as holographic imaging, enhancing the visitor's experience.
Innovations in Interior Design: In terms of interior design, we have fully utilized the sense of breathing space and perspective, making the content display more layered and the structure more distinct. At the same time, the design concept of "a scene at every step" of Suzhou gardens has been integrated into the museum, adding a unique artistic atmosphere to the overall design.
The Hongshan Relic Museum Renewal and Enhancement Project is not only a place to display history and culture but also a comprehensive cultural space that integrates tradition and modernity, interaction and experience. Through our careful design, the museum will become an educational and leisure destination that can stimulate the public's interest in history and enhance cultural identity. We look forward to this project allowing more people to understand and appreciate the rich historical and cultural value of the Hongshan site.

WanXiang Exhibition Technology Co., Ltd.


WanXiang Exhibition Technology Co., Ltd.
WanXiang Exhibition Technology Co., Ltd., a national hi-tech enterprise, centers on new media digital visual tech. It uses modern display art to offer all - field visual exhibition services. It serves urban promotion, culture - tourism, museums, archaeological sites, industrial parks, sports - culture - entertainment, and commercial display, providing one - stop services. It's a comprehensive cultural visual display service provider. Since its founding, it has obtained numerous invention patents from the National Intellectual Property Administration and over 30 software copyright certificates from the National Copyright Administration. It has contributed to major national exhibitions like the 2017 Exhibition Marking 90 Years of the People's Liberation Army, the 2018 Exhibition on 40 Years of China's Reform and Opening-up, the 2019 Beijing International Horticultural Exhibition, the Long March National Cultural Park, and the Xixia Tomb World Cultural Heritage Application Project.
Service Fields:
I. Cultural Relics and Site Display: For urban museums, planning, archives, and libraries, it offers full - process services from project feasibility research, outline planning, exhibition design, construction to operation management. With advanced tech and a global design vision, it enhances exhibition experiences, helping audiences feel the city's essence. It specializes in digital immersive experiences for the Great Wall, Grand Canal, Long March, and Yellow River National Cultural Parks, and World Cultural Heritage/ Site Parks. It has developed the V-ROOMAGE product for site - related parks.
II. Culture - Tourism: For unique tourist projects like characteristic towns and red tourism, it creates a 24 - hour town experience via themed water shows, 3D projection, interactive art installations, and experience spaces, enriching cultural - entertainment offerings and boosting visitor engagement.
III. Cultural Entertainment: Themed scene shows, linked to enterprises, culture, and cities, often take forms like product events, cultural experiences, and urban happenings, with great influence and传播力. It starts with client needs, extracts info and value to create digital content, presents it visually, enhancing cultural images, sparking hot topics, attracting traffic, and boosting social benefits.

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